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Salesforce Marketing-Cloud-Administrator Exam validates the knowledge and skills of individuals in various areas of Marketing Cloud administration, including data management, email marketing, mobile messaging, social media marketing, and advertising campaigns. Marketing-Cloud-Administrator exam tests the candidates' knowledge of the platform's features, functionalities, and best practices for managing and optimizing Marketing Cloud campaigns. Salesforce Certified Marketing Cloud Administrator Exam certification is a testament to the candidate's ability to design and execute successful marketing campaigns using the Salesforce Marketing Cloud platform.
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Salesforce Marketing-Cloud-Administrator Certification Exam is a valuable credential for marketing professionals who want to validate their expertise in marketing automation within the Salesforce Marketing Cloud platform. By earning this certification, individuals can demonstrate their ability to implement and manage successful marketing campaigns, analyze performance metrics, and optimize marketing automation processes. Employers recognize this certification as a benchmark for excellence in marketing automation, making it an essential credential for career advancement in the field.
Salesforce Certified Marketing Cloud Administrator Exam Sample Questions (Q127-Q132):
NEW QUESTION # 127
To prevent retention of stagnant data, Northern Trail Outfitters (NTO) wants any inactive data stored in data extensions to be cleared after 12 months.
What action should NTO take?
- A. Configure the Enterprise-wide default retention to one year
- B. Apply a row-based retention to each data extension as it is created, set to 12 months
- C. Set inactive date to be automatically cleared after one year, but is recoverable
- D. Configure the business unit data retention setting to 12 months
Answer: B
Explanation:
To clear inactive data stored in data extensions after 12 months, NTO should apply a row-based retention to each data extension as it is created, set to 12 months. This will delete any records that have not been modified in the last 12 months. Row-based retention can be applied to individual data extensions or data extension templates
NEW QUESTION # 128
Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.
What would be achieved with SAP?
- A. The out-of-the-box profile center will display NTO branding
- B. Image URLS are wrapped with the appropriate brand URL
- C. A Dedicated IP is automatically warmed up
- D. A different click domain can be used for each brand
Answer: B
Explanation:
Explanation
The Sender Authentication Package (SAP) allows the image URLs to be wrapped with the appropriate brand URL, which enhances the branding and deliverability of the emails. The SAP does not affect the profile center branding, the click domain, or the IP warming.
NEW QUESTION # 129
Northern Trail Outfitters wants to optimize their eCommerce site by sending a follow-up Email to a customer alter an online purchase is made.
What feature could be used to solicit website feedback without navigating away from the email?
- A. Dynamic Content Block
- B. Reference Content Block
- C. Email Form Content Block
- D. Cloud Page forms Content Block
Answer: C
Explanation:
To solicit website feedback directly within an email without navigating away from the email, the feature to use is B. Email Form Content Block. This block allows subscribers to submit feedback directly within the email, enhancing user experience and increasing the likelihood of feedback submission since the subscriber does not need to leave their email environment.
NEW QUESTION # 130
A Marketing Cloud admin has been asked to update their Marketing Cloud SFTP password Where in Setup could they accomplish this task?
- A. Company Settings
- B. Data Management
- C. Feature Settings
- D. Security
Answer: B
NEW QUESTION # 131
Northern Trail Outfitters (NTO) has the Discover Reporting Tool.
Which two report types could help NTO drive their mobile adoption strategy?
Choose 2 answers
- A. Time Between Send and Engagement
- B. Email Sending Performance Report
- C. Email Performance by Device
- D. Deliverability Complaint Rate
Answer: B,C
NEW QUESTION # 132
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